Course curriculum

  • 1

    Welcome to the course!

    • Welcome to Email + eNewsletter Marketing Strategy

    • How to use this course

  • 2

    Lead Generation

  • 3

    Email Marketing Fundamentals

    • Email Marketing Objective

    • 1_Planning an Email Marketing Strategy, Part 1

    • 2_Planning an Email Marketing Strategy Part 2

    • 3_Planning an Email Marketing Strategy Part 3

    • Preferred Lead Magnet

    • 4_The Power of Lead Magnets

    • 5_Email Sequence Masterclass

  • 4

    eNewsletters Made Easy

    • Welcome to eNewsletters Made Easy

    • eNewsletter Made Easy WEBINAR

    • Define Your Newsletter Audience_KadenaTate

    • Discover What Makes Your Newsletter Unique _KadenaTate

    • Setting Up Your Newsletter Layout in Canva

    • eNewsletter Schedule Inquiry

  • 5

    Content Strategy

    • What is Your Macro Content Creation Strategy?

    • What is Your Micro Content Creation Strategy?

    • Content Creation To-Do List + Editorial Calendar

  • 6

    Next Steps...

    • Congrats! Here's what's next...

    • Before you go...